SAUSERA
SAUSERA / THE MAPv.2026.05
The Map of Sausera

The Map of Sausera.

Every funnel. Every pipeline. Every automation.
The full system, mapped.

30
Tour stops
450+
Automation nodes
22
Pipeline stages
12
AI decision points
Use ← → keys in guided tour. Two-finger pan + pinch zoom in free mode.
ZONE 1 · ACQUISITION
10+ INBOUND CHANNELS
Website Form
Form Submission
Form Validator
Valid?
Lead CapturedCRM
Source: web
Lead Score Calc
Meta Lead Ad
Meta Lead Form
Meta CRM Sync
De-dupe Check
New lead?
Source: fb
Lead Score Calc
Google LSA
LSA Inbound Call
Call Tracking Capture
Caller ID Lookup
Source: lsa
Hot-call Flag
Door-Knock App
Rep Knocks
Geo Tag Captured
Property Lookup
Lead Captured
Source: knock
Storm Zone
NOAA Hail Alert
Hail Trace API
Geo Filter (TX)
Address List
60-min Cool-down
Mass-Text Burst
Storm Lead Form
Referral
Referral Submitted
Referrer Lookup
Reward Trigger
Source: referral
Returning Cust.
Repeat Inbound
CRM Match
Repeat Job Flag
Loyalty Tier Check
Cold-Call List
List Uploaded
Compliance Scrub
On DNC?
TCPA Hours Check
Approved Queue
Source: cold
QR Yard Signs
QR Scanned
URL Builder
Custom Lead Form
Source: qr
Neighbor Capture
Install Day @ 123 Main
Geo Match Adjacent
Same-Street Alert
Auto-text Neighbors
► OUTPUT → ZONE 3 · SPEED-TO-LEAD
ZONE 14 · FOUNDER DIRECT LINE
FOUNDING ONLY
Direct line. No tickets.
Founding Customer Issue
Severity Triage
Channel?
Personal SMS → Founder
Slack Channel Access
Reply Within 2 hrsbusiness day
Issue Logged + Tagged
Need Build?
Founder Builds Custom Fix
Resolution Confirmation
Direct Follow-up + Status Loop
ZONE 2 · COMMUNICATIONS
6 ORCHESTRATED CHANNELS · 24 NODES · ONE ORCHESTRATOR
SMS
Twilio Bus
Template Engine
STOP Compliance
Outbound Send
Voice
Retell + LC Phone
AI Voice Agent
Call Recording
Transcription + NLU
Email
Google Workspace
Unsubscribe Honor
Ringless VM
VM Gateway
Pre-recorded Drop
Delivery Confirm
Callback?
Push
Native + Web Push
Permission Check
Payload Build
Outbound Push
In-App
CRM Inbox
Status Update
Read Receipt
Owner Mentions
► ORCHESTRATOR → CHANNEL ROUTING BY CUSTOMER PREFERENCE
ZONE 3 · SPEED-TO-LEAD
60 SEC · 28-NODE CIRCUIT · 78% WIN RATE

Lead to booked appointment.
60 seconds. Hands-free.

Inbound from Z1
Lead Score Calc0–100
Score > 70?
60-sec Timer Start
AI Voice Style Selectmale / female
Language DetectionEN / ES
AI Voice Spin-UpRetell
First Ring Attempt
Picked up?
▼ YES — HOT ROUTE
Greeting Script
Q1: Property Address
Q2: Damage Type
Q3: Insurance Filed?
Q4: Best Time
Q5: Preferred Channel
Sentiment Analysislive
Calendar Slot Reserve
Slot Confirmed?
SMS Confirm + Directions
Owner PingSlack / SMS
Call Recording Stored
Call Quality Score0–100
Auto-CRM Notes
► Push to Pipeline (Z3)
▼ NO — FALLBACK SMS LADDER + VOICEMAIL DROP
Voicemail Drop Variant
5-min Cool-down
Touch 1: Friendly SMS
1-hour
Touch 2: "Did you mean to submit?"
Auto-Callback Schedule
24-hour
Touch 3: Final Attempt
Reply?
Nurture Queue
While your competitor checks his email, the job is booked, signed, and on the schedule.
SAUSERA BRAIN 12 AI · 1 SYSTEM
Lead
Source?
Hot /
Warm /
Cold?
Lead Scoring→ Z1 · Acq
Sentiment Analysis→ Z3 · Speed
Supplement Detect→ Z6 · 6A
Adjuster Co-Pilot→ Z5 · 5s
Routing Logic→ Z2 · Comms
Follow-Up Timing→ Z5 · Pipe
Sub-Trade Detect→ Z9 · Vendors
Churn Monitor→ Z10 · Homeowner
Damage Classify→ Z5 · Stage 5
Referral Scoring→ Z8 · Referral
Carrier Playbook→ Z7 · Intel
Review Timing→ Z11 · Outputs
ZONE 8 · ADD-ONS
7 PAID ADD-ONS · 60+ NODES
8 · OVERVIEW
Add-On Ecosystem
7 modules · stack any tier
Storm · Reviews · Referral
CS · Office · Multi-Vert
Stack into any plan
8A · STORM FUNNEL
NOAA Hail Alert
Hail Trace API
Damage Severity Predict
Geo Filter (TX zips)
Address List Generated
60-min Cool-down
Mass-Text Burst
Replied?
Storm Lead Form
Same-Day Inspect Auto-Book
Crew dispatched
8B · REVIEWS COMPOUNDING
Stage 21 Trigger
Review Ask SMS
Replied?
Google → FB → Yelp → BBB
Nextdoor → HomeAdvisor → Angi
Review Capture
Reflected Glory Chain
8-platform syndication
8C · REFERRAL LOOP
Stage 22 Trigger
Refer-a-Neighbor Form
Tier 1: $100 reward
Tier 2: $250 reward
Tier 3: $500 reward
Reward Logic Engine
90 / 180 / 365 day Cadence
Repeat Loop → Z1
8D · CUSTOMER SUCCESS
Onboarding Complete
Day 30
Welcome Check-In
Day 60
Mid-Journey Touch
Day 90
Power-User Activation
Churn Risk Score
Annual Storm Reactivation
8E · OFFICE STAFF OVERLAY
Staff Login
Configurable Access Model
Role-Based Permissions
Stage-Permission Gates
Authorized?
Audit Trail Logged
Read/Edit Granted
8F · MULTI-VERTICAL PHASE 2
HVAC Pipeline
Plumbing Pipeline
Electrical Pipeline
General Construction
Solar (Phase 3)
Restoration (Phase 3)
Vertical?
8G · SUB-TRADE ROUTING
Job Created
Trade?
Roof (primary)
Gutters
Window Screens
AC
Chimney
SolarPhase 2
ZONE 7 · INDUSTRY INTELLIGENCE
20 CARRIERS · 6 SUB-MODULES
7 · OVERVIEW
Industry Intelligence
20 Carriers · 5 Modules
AI-Tuned Per Carrier
Moat: 6 yrs of roofing battles
7A · CARRIER DATABASE
State Farm
Allstate
USAA
Farmers
Liberty Mutual
Travelers
Progressive
Nationwide
American Family
Chubb
Erie
MetLife
Auto-Owners
Foremost
TX Farm Bureau
Safeco
Hartford
Amica
Mercury
Esurance
7B · NEGOTIATION PLAYBOOK
Claim Submitted
Carrier Profile Loaded
AI-Tuned Per Carrier
Talking Points Drafted
Push to Adjuster Mtg →
7C · DENIAL PATTERNS
Pattern Library
Match-on-Reasoning
Counter-Argument Draft
Use Counter?
Denial Received
Template Library Auto-Pick
Historic Outcomes Lookup
Appeal Draft Generated
→ Z6 · Recovery
7D · SUPPLEMENT TRIGGERS
Trigger Library
Auto-Flag Missing Items
→ Z6A Supplement Funnel
7E · TEXAS CODE DATABASE
Texas Code Database
TDI Bulletin Feed
Oklahoma CodesPhase 2
Louisiana CodesPhase 2
Code Citation Auto-Insert
Compliance Validator
ZONE 5 · OPERATIONAL PIPELINE
22 STAGES · 5 PHASES · 50+ NODES

Every roofing job. Every stage. One system.

PHASE 3A · LEAD
1. New Lead
Auto-ack SMS
Owner Ping
2. Contacted
Notes Logged
Qualified?
3. Qualified
Inspect Slot Offered
4. Inspection Scheduled
Confirmation SMS
24h Reminder
2h Reminder
PHASE 3B · INSPECTION
5. Inspection Complete
Photo Upload
Damage Classification
6. Damage Documented
Damage?
YES → CLAIM
7. Claim Filed
Carrier Notification
Claim # Captured
8. Adjuster Mtg Set
Calendar Block
Homeowner Notify
NO → CASH BID
Direct Cash Bid →
PHASE 3C · APPROVAL
9. Adjuster Met
Approved?
NO → ZONE 6
10. Scope Negotiated
Counter-Offer Drafted
11. Approved
Contract Generated
Customer Signs
12. Supplement Filed
Tracking ID
Carrier Response
13. Funds Cleared
Deposit Logged
Production Start
PHASE 3D · PRODUCTION
14. Material Ordered
ABC / Beacon / SRS API
Customer Update
15. Install Scheduled
Crew Assigned
48h Reminder
16. Install Day
Crew ETA Live
Day-Of Photos
17. Final Walk
Punch List Captured
18. Punch List
All resolved?
PHASE 3E · CLOSEOUT
19. Invoice Sent
Auto-PDF
20. Paid in Full
Stripe Confirms
Compounding Layer
21. Review Requested
Review Ask
Multi-Platform Distrib.
22. Referral Asked
Referral Form Sent
→ Zone 11 Loop
Pulled from a real roofer's filing system. Every transition triggers the right automation.
SUB-ZONE · ADJUSTER MEETING WORKFLOW
PREP → MEETING → 5-WAY OUTCOME
Adjuster Mtg Scheduled
Prep Pack Generatedauto-PDF
Photos Uploaded
Photos Annotated
Scope Comparison
24h Reminder
2h Reminder
Meeting Day
Live Meeting Co-PilotAI in your pocket
Live Notes Captured
Outcome?
▼ 5-WAY OUTCOME BRANCH
Approve → Z5 Stage 11
·
Negotiate → Stage 10
·
Supplement → Z6A
·
Appraise → Z6C
·
Re-Inspect → Z6B
ZONE 6 · INSURANCE RECOVERY
TEXAS LAUNCH — FLAGSHIP
$3K–$15K AVG RECOVERED · $7K–$8K MEDIAN · 4-QUADRANT CIRCUIT
6A — SUPPLEMENT
Underpaid Scope Detected
Initial Scope Imported
Line-Item Gap Detection
Missing Items Flagged
Supplement Drafted
Supplement Submitted
Carrier 30-day Clock
Response?
Negotiation Loop
Recovered $$ Logged →
6B — RE-INSPECT
Underpayment Trigger
Re-Inspect Request Drafted
Submitted to Carrier
Re-Inspect Scheduled
Meeting Conducted
Outcome Documented
Accept or Escalate?
Recovered $$ Logged →
6C — APPRAISAL
Negotiation Stalled
Appraisal Demand Letter
Customer-Side Appraiser Engaged
Carrier-Side Appraiser
Umpire Selected
Award Documented
Recovered $$ Logged →
6D — PA COORDINATION
Customer Engages PA
PA Info Captured
Workflow Synced with PA
Document Sharing
PA-led Negotiation
Recovered $$ Logged →
Sausera does not refer public adjusters. Customer's existing PA only.
► SHARED OUTPUT → Z5 · PHASE 5D PRODUCTION
ZONE 16 · FOUNDATION LAYER
SUBSTRATE · COMPLIANCE · OPEN API · 30+ NODES

The plumbing underneath every other zone.

SUBSTRATE · CORE INTEGRATIONS
GoHighLevelthe substrate
Stripepayments
Retellvoice AI
TwilioSMS
Google Workspaceemail
Calendar Widget
Hail Trace API
TDI Code Feed
Webhook Bus
COMPLIANCE · TCPA-ALIGNED · 5-YR LOG
Outbound Message Queued
TCPA Hours8AM–9PM local
DNC Scrubbing
Opt-Out Propagation
Business Hours Throttle
Harassment Guardrails
Allowed?
Send Permitted
Audit Log5-yr retention
OPEN API · NOT A WALLED GARDEN
Inbound Event
JobNimbus Webhook
Service Titan
AccuLynx Export
HubSpot / Salesforce
Zapier Bus
Custom Webhooks
REST APIpower users
Two-Way Sync
ZONE 15 · FOUNDING 20 · TEXAS

Founding 20 — Texas Roofers Only

Twenty roofers. Texas only. Onboarded this month. Then the founding tier closes forever.

FOUNDATION

$499 / mo
+ $499 setup
  • AI Lead Warmer (60s response)
  • 75+ core automations
  • 22-stage roofing pipeline
  • 1 user · 1 phone number

EMPIRE

From $1,999 / mo · branch
+ from $4,999 setup
  • Everything in Growth
  • AI Receptionist — unlimited min
  • Storm Funnel (stock)
  • Recovery + Supplement Suite
  • QBR with founder
Founding Bonus Stack
  • −30% off setup (permanent)
  • −15% off months 2–6
  • −5% locked forever after
  • Storm Funnel free for life
  • Direct line to founder
  • Onboarded this week
ZOOM1.00×
ZONE— full map —
Claim a Founding Slot
Numbered path shows the system flow. Tap any zone to zoom in, or click Start Guided Tour for a walkthrough.
Pan with one finger. Pinch to zoom.

Every zone, top to bottom.

One screen per zone. Scroll, or hit Auto-Scroll Tour to ride through the whole system.

Founding 20 — Texas roofers only.

Setup discounts. Storm Funnel free for life. Direct line to founder.